The Evolution of Digital Advertising Technology

The Evolution of Digital Advertising Technology

by | | Google Ads

  The explosion of marketing technology and the rate at which new disruptions continue to change modern business marketing processes and business in general has created a much greater emphasis for vendors who aim to deliver all-in-one platforms to modern digital...
Insight Through Analytics and Data

Insight Through Analytics and Data

by | | Google Ads

Business Intelligence Data and Analytics  Here ‘s a really interesting fact: We will create more data in 2017 than the previous 5,000 years of human existence – combined. Digital Marketing with Carl De Lucia This abundance of data available has created a...
Utilizing Data in PPC Marketing

Utilizing Data in PPC Marketing

by | | Carl De Lucia Hockey

In today’s marketing environment, data is crucial. This is one of my favorite states: more data is generated in a 24-hour period in 2017, (2.5 quintillion bytes) than the rest of history combined. The companies that prosper in 2017 and beyond are the ones who utilize...